Serving our loyal customers since 1995, American Water is one of the most prestigious organizations in Sri Lanka, with extensive experience in bottled water

History

American Water is the pioneer in Sri Lanka’s bottled water industry, and is the catalyst for today’s growing bottled water industry. Our founders were confident and convinced of success in the bottled water industry in an era where very few thought such a business would triumph. Here we are, two decades later, stronger than ever before.

Initially, we ventured into the 19L bottled water which catered to corporates, SMEs and households, providing a solution for clean drinking water every day. With the upward shifting socio-economic factors in Sri Lanka there was a demand for portable bottled water. Thus, we added convenient easy-to-carry pack sizes to our product range. We have established islandwide coverage through branches located in key cities, backed by a strong network of distributors.

Our manufacturing facility is located closer to Hanwella, an area which boasts of high quality water. Our present cadre stands at 800 strong. We have established a solid presence in Chennai since 2005 in line with our regional expansion goals.

We aim to be Sri Lanka’s most sought after bottled water company, providing a product and service of high quality, exceeding customer expectations. It is our intention to educate Sri Lankans about healthy living, while conserving our water resources for future generations.

We are committed to our loyal customers who have placed their trust in our products which are consumed daily. We are humbled and honoured by their patronage for over two decades.

Our team of men and women are dedicated, motivated, and go the extra mile in delivering excellent customer service. We invest in our employees, which translates into delighted smiles from our customers.

Video: American Water Business (14:25)

Vision


To be the most preferred brand in Sri Lanka which inspires people towards healthy hydration

Mission


To sustain by providing unparalleled customer service, along with efficient business processes and a passionate self-driven team in achieving the common vision, while increasing shareholder value, through innovation, corporate and social responsibility with a special emphasis on its hallmark of high standards of quality


Values

UEPIT Translates to "way of life"

Uncompromised Quality
We honour our commitment to quality
 
Exceptional Service
We pledge to serve our customers by maintaining high standards
 
Pride in Excellence
We strive for excellence in performance
 
Integrity
Driven by ethical standards by taking responsibility in our actions
 
Teamwork
We believe in synergy

Accreditations

Asia Middle East Bottled Water Association

ABWA certification


ISO 9001:2015

Certification on Quality Management System (QMS)


ISO 22000:2005

Certification on Food Safety Management System (FSMS)


Sri Lanka Standards

SLS-894 (Permit No. 547)


Ministry of Healthcare and Nutrition

Certification for manufacturing, packaging and distribution of bottled water


National Water Supply and Drainage Board

Water Resources Board Approval

Central Environmental Authority

Central Environmental Authority Certificate


Corporate Leadership



Anura Kumarasinghe
Vice Chairman

"As we celebrate over twenty years in the market, we are proud to note that the American Group is flourishing amidst strong competition. I believe we at American Group are making major shifts in the way we function and conduct business. By challenging ourselves to provide a wide range of products and services, we are determined to expand our business fields and transform into an ideal company to our customers. I congratulate the group on its excellent development through the years and look forward for your continuous support and guidance on this exciting journey."

- Vice Chairman


"The global business environment has experienced drastic changes in the last few years. Keeping in line with this development, we as a group are hoping to evolve with the market and our customers’ needs. As the Chief Executive Officer of American Group, I am looking forward to meet all our challenges with a view to serving our customers first."

- Managing Director / CEO



MHM Fazal
Managing Director / CEO


Fayaz Fazal
Director


Farih Fazal
Director


Asha Kumarasinghe
Director


Imran Hussain
Chief Operating Officer

History



American Water is the pioneer in Sri Lanka’s bottled water industry. We commenced operations 23 years ago, and were the catalyst for today’s growing bottled water industry. Our founders were confident and convinced in the bottled water industry in an era where very few thought such a business would succeed. Here we are, two decades later, stronger than ever before.
Initially, we ventured into 19L bottled water which catered to corporates, SMEs and households providing a solution for clean drinking water every day. With the upward shifting socio economic factors in Sri Lanka there was a demand for portable bottled water. Thereafter, we started manufacturing bottled water in convenient easy to carry pack sizes. We have island-wide coverage through our own branches located at key cities, and a strong dealer network.
Our manufacturing facility is located closer to Ranala, an area which boasts of high quality water. Our present cadre stands at 400 employee strong. We have a strong presence in Chennai since 2004 in line with our regional expansion employing a workforce of 120.
We aim to be Sri Lanka’s most sought after bottled water company providing a product and service of high quality, exceeding customer expectations. It is our intention to educate Sri Lankans about healthy living, and conserving our water resources for future generations.
We are committed to our loyal customers who have placed their trust in our products and consume them daily. We are humbled and honoured by their patronage over the years.
Our team of men and women are dedicated, motivated and go the extra mile in delivering excellent customer service. We invest in our employees, which translates into delighted smiles on our customers.

Customers

Associates

American Premium Water Systems (Pvt) Ltd, Sri Lanka

American Premium Water Systems (Pvt) Ltd began as a joint venture with American Liquid Packaging Systems, Inc., (ALPS), San Francisco in 1995. It is the pioneer of the bottled-water industry in Sri Lanka, supplying its American branded products island wide. Over the years, the company has grown and presently is considered as the market leader in the country.

Water sourced from the tube well at Ranala is purified and processed in its extensive factory via its automated machinery. The purified water is filled into light blue tinged sparkling Polycarbonate (PC) and Polyethylene Terephthalate (PET) bottles of volume 5 gallons or 19 liters. The company offers doorstep delivery to households, small and medium enterprises as well as corporates on a daily basis. Such delivery is extended from service centers conveniently situated in 10 cities and its distributor network island wide. The company also assembles varied models of dispensers to support the five gallon bottle. Quarterly services, Breakdown services and OTRs (One Time Rentals) are also offered to the customer as value additions.

American Water Systems (Pvt) Ltd, Sri Lanka

Water is sourced from our tube well at Lumbini estate, Ranala and then packaged in plastic and glass bottle ranges, in a fully automated manufacturing plant. Our island wide distributor network tied up with American Premium and our exclusive water centers at Colombo-10 and Hanwella ensure we supply our customers on time.

American Water Systems is the official water sponsor for Sri Lanka Cricket. We serve a wide clientele consisting of Government Institutions, Hotels, Restaurants, Pubs, Clubs, Supermarkets, and other Corporates. Lanka Hospitals, John Keells Holdings, Hilton Hotels & Resorts, Colombo Stock Exchange, Sri Lankan Airlines and Toyota Sri Lanka are a few of the corporate giants included in our portfolio.

Premium Aqua Services (Pvt) Ltd, India

The company produces and distributes its own brand Ice Berg in a wide range of purified drinking-water bottles, in recyclable PET bottles ranging across 200ml, 300ml, 1-liter, 1.5-liter 2-liter and the 5-galloner which is loaded onto a dispenser.

Throughout the operation at the fully automated plant, water at any given time is never touched by human hands upto and after the point where the non-spill cap is eventually machine-capped, after which the sealed bottles are whisked away from the conveyor belt. Premium Aqua delivers directly to the customer’s doorstep, be it at home or office on a set regular schedule meeting the customer’s requirement.

Cap Snap Lanka (Pvt) Ltd

Cap Snap Lanka wholly owns Innotech Polymers (Pvt) Ltd, a company which supplies the raw material for Cap Snap Lanka operations and its associate company Trendpride Lanka (Pvt) Ltd, also produces plastic ware in a much smaller scale.

At the outset, Cap Snap Lanka catered solely to the packaging requirements of its sister companies, viz. American Premium Water Systems (Pvt) Ltd and American Water Systems (Pvt) Ltd. With the passage of time, business opportunities arose on account of market demand.

Today, Cap Snap Lanka is one of the leading packaging companies in the industry which produces bottles, wide-mouth jars, paint containers, caps and allied products. It supplies such products tailored to customer preference in the market. Cap Snap Lanka’s major customers include top-flight tea exporters, suppliers of purified bottled drinking-water, and manufacturers of confectionery, detergents and paints.

American Polymers (Pvt) Ltd, Sri Lanka

American Polymers mainly operates in the consumer good market. Shoe racks, bins, buckets, bags, etc. are few of the everyday produce at the factory. On occasion the company also produces customer branded products as per specific customer requirements.

Though still a beginner in the plastic consumer ware industry American Polymers has been able to carve a niche for themselves over the years. The company also manufactures plastic products such as PET bottles, polycarbonate bottles and molds plastic parts for water dispensers.

Over the years the company expects to export over 80% of manufactured products to India, while the balance shall be distributed in the local market. Plastic parts for water dispensers too is expected to be manufactured and exported for assembly in India.

American Logistics (Pvt) Ltd, Sri Lanka

American Logistics mainly operates from its head office in Ranala and has its reaches primarily in the greater Colombo area, Kurunegala, Kandy, Galle and Negombo. The company caters to the transport requirements of the American Group of Companies, mainly American Premium Water Systems, American Water Systems and Cap Snap Lanka.

The company owns and operates a fleet of over 100 heavy vehicles, and deals mainly in fleet management, project cargo handling, harbor transportation and inland transportation. The company has been a loyal supplier of route/delivery trucks, reimbursement trucks and prime movers to its customers, and caters to all customer concerns or needs in an efficient and timely manner. The company’s vehicle workshop, comprising of state-of-the-art equipment for vehicle maintenance and servicing, has proved to be of much use in catering to vehicle-related issues of our customers.

Amsoft Technologies (Pvt) Ltd, Sri Lanka

Amsoft provides a wide variety of cost-effective Information and Communication Technology solutions, which include: software development, website-building, networking and network centric software-building, etc. Amsoft was initially established to fulfill the ICT needs of the American Group of Companies. It has designed and developed a full ERP solutions package for use at American Premium Water Systems (Pvt) Ltd and other companies of the Group.

By developing its own solutions to cater to the Information Management System at American Premium, its extensive experience has been absorbed into building software packages, shaping such software customized for similar companies such as Fab Foods Ltd, Red Apple, Hayleys, Mike Biotech, Sydney Flora, and Orit Apparel.

American Water powers 75% of top 20 organizations, SME's and Households in Sri Lanka.

(2017)
© 2017 American Premium Water | Developed at American Premium Holdings